Scanned this from a magazine (click on the picture for a bigger, clearer version). Curious! Note that she is holding a book in her right hand, instantly recognizable from the colors to be one of the Oxford World Classics series.

Is this the new look? Smart models who read?

On the other hand - and this is blurred in the scanned version above - the book she is holding is, on closer inspection, Riders of the Purple Sage by Zane Grey - an anti-Mormon screed from the early 20th century. It is the story of a lone woman in Utah struggling against the tyrannical, cruel elders of the church who want to forcibly marry her off, rescued in the end by an infamous Mormon-killing gunman.

I'm guessing not many Mormons shop at sundance anyway.